Rolesville, NC  ·  14 Weeks  ·  Free  ·  Existing Business Owners Only

Stop
Guessing.
Start Growing.

A 14-week accelerator for existing business owners ready to sharpen strategy, master their numbers, and build a company that scales — taught by entrepreneurs, not professors.

14
Weeks of Real-World
Instruction
$0
Tuition — Fully
Sponsor-Funded
10
Entrepreneurs Max
Per Cohort
Town of Rolesville · Rolesville Chamber of Commerce · Rotary Club of Wake Forest
Entrepreneurs at LaunchRolesville
Arise CoWorking, Rolesville NC — Tuesday evenings

Why LaunchRolesville

Built for
Operators.
Not Theorists.

Most programs are taught by people who studied business. We're taught by someone who has built, scaled, and sold several.

01
You already have a business in market
No idea-stage sessions. Every exercise applies directly to your company — not some hypothetical future venture.
02
Taught by a serial entrepreneur
Brad Walker has built SaaS platforms, tech service companies, and real estate ventures. He teaches from scar tissue, not syllabuses.
03
AI tools are core curriculum — not banned
ChatGPT, Canva AI, and Jasper are built into every session. That's how real businesses compete today.
04
A mastermind, not a classroom
Ten entrepreneurs holding each other accountable. The peer accountability is as valuable as the instruction.

The Curriculum

14 Weeks. Four Phases.
One Stronger Business.

Each week builds on the last — from business model clarity to operations, financials, and a live Pitch Night finale.

Weeks 1–3
Orientation & Foundation
Mindset · Market · Positioning
  • Entrepreneurial mindset & vision
  • Customer persona development
  • Market validation & gap analysis
  • SWOT & competitive advantage
Weeks 4–6
Strategy & Sales
Model · Branding · Pricing
  • Lean Business Canvas
  • Three-Word Brand identity
  • Two-Channel marketing rule
  • Rule of Thirds pricing
Weeks 7–9
Operations & Scaling
Financials · Legal · Hiring
  • P&L, cash flow & balance sheet
  • LLC vs S-Corp structure
  • Contracts & compliance
  • Funding & hiring strategies
Week 10 + Finale
Final Launch
Plan · Pitch · Graduate
  • Full business plan
  • Pitch deck creation
  • Live 3-min pitch to panel
  • Graduation ceremony

Pitch Night & Graduation

Where It All
Comes Together.

Week 14 ends with a live 3-minute pitch to a panel of community leaders. Then graduation — with certificates, local officials, and a room full of people who did the work.

Curriculum Pillars

Six Things That
Actually Grow
a Business.

Every session maps to one of these pillars — every exercise applies directly to your company.

Business Model Clarity
Who you serve, what you solve, why you win — articulated with precision.
Customer Acquisition
The Two-Channel Rule: focus where it converts, stop spreading thin.
Revenue & Financial Strategy
Pricing, margins, break-even, and Year 1 projections using the Rule of Thirds.
Operations & Systems
Build processes that run without you — legal structure, workflows, compliance.
Strategic Growth
Funding strategies, expansion plans, and scaling beyond the founder.
Community & Leadership
The Chamber network, peer mastermind, and ongoing mentor access.
Curriculum Pillars visual

Is This For You?

We're Selective.
By Design.

LaunchRolesville is built for a specific entrepreneur. Read this carefully before applying.

  • You already operate a business with a product or service actively in market
  • Your business is based in or serves the Rolesville, NC area
  • You want to increase revenue, improve margins, and build real systems
  • You're ready to be challenged and held accountable every single week
  • You can commit to attending all 14 sessions — no exceptions
Not the Right Fit If…
  • You're still at the idea stage with no business in market
  • Your business has no connection to Rolesville, NC
  • You can't commit to all 14 weekly sessions
  • You represent a nonprofit organization
Cohorts are capped at 9–10 entrepreneurs and accepted by application review — not first come, first served.

Guest Speakers

Learn From People
Who've Done It.

Every session features a local business leader sharing real-world experience — not textbook theory.

CW
Czarina Walker
Founded, grew & sold a software company. Now a corporate executive.
Orientation
SN
Shipman Northcutt
Commercial Real Estate. From corporate career to business owner.
Orientation
DB
Darryl Banks, CFP®
Financial Advisor, Edward Jones. Investor mindset & planning.
Week 1
MS
Mark Scarbrough
Founding Partner, Encompass Financial. Rotary Club President.
Week 2
TG
Todd Goodrich
Allen Tate Insurance. 23 years in commercial business risk.
Week 4
EP
Erica Pittman
Market Executive, Fidelity Bank. 20+ years in business banking.
Week 6
KS
Kalen Sechler, CPA
KMCAccounting, Rolesville. Tax strategy & small business financials.
Week 7
EN
Erik Neudecker
Multi-unit Culver's franchisee. Former McDonald's Marketing Director.
Week 8
AI-Powered Small Business Tools

AI in the Curriculum

We Don't Ban AI.
We Teach It.

Most programs restrict AI tools. We build them into every session — because that's how real businesses compete today.

ChatGPT
Your Strategic Partner
Business plans, marketing strategies, financial models, and outreach — in minutes.
Canva AI
Your Visual Engine
Professional logos, social graphics, branded assets — no designer, no budget required.
Jasper
Your Content Engine
High-quality, on-brand business messaging and professional content at scale.

Program Details

Everything You
Need to Know.

Schedule
Tuesday EveningsDinner 5:15 PM · Guest speaker 5:30 · Class 6:00–8:30 PM. ~8 hrs/week.
Location
Arise CoWorking, Rolesville NCIn-person weekly sessions. Laptop & internet required.
Cost
100% Free — $5,000+ ValueFully sponsor-funded. Dinner every session. No fees ever.
Cohort Size
9–10 Entrepreneurs MaxSmall enough for real accountability. Accepted by application review.
Requirements
What You NeedActive business in market · Laptop · Full attendance commitment.
What You Earn
Graduation CertificateFormal ceremony with local officials. Paper + digital for LinkedIn.
BW
Serial Entrepreneur
NC Commercial RE Broker
InfiniEDGE Companies

Your Instructor

Brad
Walker
Serial Entrepreneur · Founder · Lead Instructor

Brad Walker has spent two decades building, operating, and scaling real companies. He created LaunchRolesville because most entrepreneurship programs are taught by people who have studied business — not built one.

His experience spans SaaS platforms, technology services, commercial real estate, and investor advisory. The curriculum is built around what actually works — not theoretical frameworks divorced from the decisions you face every week.

The program runs less like a classroom and more like a mastermind of serious operators — peer accountability, real feedback, and an instructor who speaks from scar tissue, not a textbook.

SaaS Development Technology Services Commercial Real Estate Investor Advisory

Your Business Deserves Better Than Guesswork.

14 weeks. Real instruction. Zero tuition. A cohort of operators who push each other. Spots are limited and reviewed by application.

Apply for the Next Cohort →

Questions? Email brad@infiniedge.com